When I’m not writing an essay or story myself, I relish helping others craft and tell their stories.

Switchback Travel

2022-present
Editor, Writer

Edit, research and write SEO gear reviews and round-ups for industry-leading outdoor gear review site, Switchback Travel. Focusing on backpacking, hiking, camping, running, skiing, and climbing.

 

REI

2018-2019
Contributing Climb Editor, the REI Blog

Recruited and managed freelance writers and athletes to assign and produce rock climbing stories with a focus on diversifying voices and representation. I also wrote stories myself. A few examples:

What I Learned from Climbing While Pregnant by Beth Rodden

What I Learned from Climbing While Pregnant by Colleen Stinchcombe

How To Pull Off A Solo Climbing Road Trip by Paulina Dao

Diedre Wolownick on Being The Oldest Woman to Climb El Cap—And Also Alex Honnold’s Mom by Hilary Oliver

What a Changing Climate Means for Climbers on Rainier by Hilary Oliver

Outdoor Research

2013-2021
Blog Editor

As the blog editor for Outdoor Research, I built a magazine-style online publication that grabs readers’ attention, tells funny and heartfelt stories and also sustains OR’s status as go-to outdoor gear brand through SEO-focused content.

I work edclosely with world-class athletes, freelance writers and adventure photographers to craft stories, and collaborate with the OR design and social media team to produce swipeable, clickable stories tailored specifically for Instagram. A few examples:

Escaladora: When A Climb Is A Prayer by Hilary Oliver

A New Kind of Brave by Hilary Oliver (Instagram Story here.)

How To Convert Your Anti-Bouldering Parents by Hilary Oliver (Instagram Story here.)

9 Reasons Outdoorspeople Make The Best Lovers by Shawnté Salabert (Instagram post here.)

Climbing’s Growing Problem: The Mentorship Gap by Shelma Jun

Natural Foods Merchandiser

2006-2008

As Health & Beauty editor for the premier natural product trade publication, I managed a magazine section, assigning, editing and writing stories about news and trends affecting the natural beauty and food world.